This post comes from our monthly product update newsletter that we send to all RocketForms members.
I can’t believe that we’re already two weeks into November! Time is flying by!
For those of you who are new to RocketForms, each month I send out a monthly product update to keep everyone in the loop about what’s happening with RocketForms.
So let’s get into it!
Update #1: Rebranded to RocketForms
If you haven’t noticed, we rebranded to RocketForms at the beginning of September. Don’t worry, all of the old links still work. I guess we can chalk this up to growing pains. We made a few wrong moves with our branding in the past. But we’re settling nicely into RocketForms now. So all is right in the world. You can learn more about why we rebranded here.
Update #2: Range Sliders
Many of you asked us to build range sliders into RocketForms. Well, I have great news. This is now possible!
The range slider feature is extremely useful when you’re looking to capture data related to numbers. For example, imagine that your RocketForm asks someone to provide you with their marketing budget. Rather than presenting a bunch of options on the screen, the prospect can tell you their budget with a nice, interactive slider. This feature not only helps boost conversions, but it’s a great UX enhancement.
I put together a video which shows you how to set up a range slider on your RocketForm. https://www.youtube.com/watch?v=PqZWj1mcTr4
Update #3: Add scripts directly to your forms
Another feature that we recently snuck into your RocketForm Dashboard is the ability to add custom scripts right into your form. This means that you can now add scripts and other custom code like the Facebook Pixel.
Update #4: Icons
A big UX enhancement and another highly requested feature is icons in buttons. You can learn more about how to add an icon to your form in this video, starting at minute 11:48 https://youtu.be/XZbY10Lb1lo
Update #5: Personalization With Dynamic Headlines
This is a big one for the PPC marketers out there. In case you missed it, you can now personalize every element of your form.
Here’s one of my favorite use cases:
With personalization, you can now carry the headline of your ad into the headline of the RocketForm to boost relevance between the ad and your form.
Another example: if you’re running ads for a local service company, you can dynamically add the city anywhere in your form. To do this, you simply use the same UTM in both the URL and the form. We even built in a way to add a fall-back message, in the event that the UTM is not present in the URL.
You can learn more here: https://getrocketforms.com/blog/introducing-leadform-personalization/
Update #6: White-labeling 2.0
Are you an agency or marketer building RocketForms for clients? Now you can fully whitelabel RocketForms. This includes your own custom domain, a branded dashboard, client access, and more. You can learn more about whitelabeling here: https://getrocketforms.com/blog/introducing-white-labeling-2-0/
Update #7: Various UX enhancements
We’ve made a number of UX enhancements to RocketForms over the last few months. From optimizing the way we handle field validation to showing spinners for embedded forms.
Update #8: TrustedForm Integration (TCPA Compliance)
You can now integrate your RocketForm with TrustedForm. TrustedForm is a lead certification product that helps you comply with regulations like The TCPA by documenting consumer consent. It can also provide insights into lead performance. So, if you sell leads and a lead buyer asks you to provide TrustedForm Certified Leads, then all you need to do is drop the TrustedForm script into your RocketForm and you’ll be good to go.
Update #9: New Templates
Last but not least, we launched (and are continuing to launch) a bunch of new templates inside of the RocketForms builder. This includes templates with icons, one for bankruptcy lawyers, and another template based on a simple two-step form for those of you using lead magnets.
What’s coming down the pipeline?
We have a ton of great features planned for the near future. As for quick teaser, many of you have asked for a way to see the drop-off at the step level, so you can get better insights into which steps are causing the most friction. Well, I have some great news. This is one of the big features that we’re going to be working on in December, along with real-time analytics. Stay tuned!
Have a feature that you’d like to see?
First, I just want to say thank you to everyone for your continued support.
I take every feature request seriously. Each request is added to our product roadmap. From there, we try our best to prioritize based on the number of requests, impact and effort.
If you have a feature that you’d like to see, hit reply and let me know.
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